Facebook Messenger bot projects succeed when you treat them like a measurable marketing channel, not a one-off tech experiment. In practice, that means you define the job to be done, map conversations to outcomes, and instrument tracking before you launch.…
Facebook Messenger sales can feel like a cheat code in 2026 – not because they are magical, but because they remove friction between interest and checkout. When someone asks a question in a DM, they are already raising their hand,…
Facebook Messenger bots are still one of the fastest ways to turn social attention into conversations you can measure, segment, and optimize in 2026. The channel is not magic, though – performance comes from tight targeting, clear value exchange, and…
