Cara Loren Dress Campaign – How Four Micro‑Influencers Generated $2 000 in Earned Media
Cara Loren influencer statistics are more illuminating than any press release. Influencer seeding is old news, right? Mail out freebies,…
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Influencer Marketing for Professionals.
Fresh data, zero fluff. Our blog dissects creator strategy - from brand awareness to earned media value, from influencer engagement rate benchmarks to full social media ROI case studies. Dive into campaign teardowns, trend reports and tool tutorials that turn every post into profit.
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Detect Follow‑for‑Follow Abuse – Why the Quick Fix Still Hurts Brands in 2025
Detect follow‑for‑follow abuse early, and you save cash and credibility. Miss it, and you bleed both—fast. That warning rang…
Fastest‑Growing Influencers 2017: Eight Years Later
Fastest growing influencers 2017 was the headline back then, but eight years later the numbers tell a deeper story. In…
Zalando Instagram Marketing Case Study 2013‑2025
Zalando Instagram marketing case study—a phrase that once sounded niche, now reads like a blueprint for any retailer eyeing…
Teatox on Instagram: How a Berlin Tea Startup Brewed Influence (2015‑2025)
Teatox Instagram marketing case study – how a Berlin detox‑tea brand brewed influence on the platform. Instagram has always…
Like‑Follower Ratio: How to Read Instagram Engagement Like a Pro
The like follower ratio is the engine under the hood of Instagram engagement. A creator with 50 k followers and…
Media Value on Instagram: What $14,915 Once Bought and What It Costs Today
Media value Instagram is the dollar figure that translates reach and engagement into ad spend—even before you talk fees.…
Instagram Follower Growth Rates: What “Good” Looks Like in 2025
Back in 2018 we published a quick‑and‑dirty table that classified follower gains as very poor to very good. Five…
World Leaders on Instagram: Influence Ranking 2022 vs 2025
Tracking political leaders Instagram influence shows how the photo app became a real‑time stage where heads‑of‑state broadcast policy, personality…